Google Watch This Space Campaign
2011
Description
Google's most recent campaign comes with the simple message: There is a perfect ad for everyone. Even those this space is doing great, it can do even better with the magic that Google can offer. I was given the fortunate opportunity to work with Johannes Leonardo and Google to produce print ads about display banner ads that promoted banner ads.
Fields
Graphic Design, Advertising
- Google Watch This Space
Display Advertising Campaign - Google's most recent campaign comes with the simple message: There is a perfect ad for everyone. Even though this space is doing great, it can do even better with the magic that Google can offer. I was given the fortunate opportunity to work with Johannes Leonardo and Google to produce print ads about display banner ads that promoted banner ads. I was given the role to produce a map made of banners and version the ads for AdWeek, Advertising Age, The New York Times and Fast Company. Mobile ads followed promoting the campaign for the iPhone, Android, Blackberry, and iPad. Watch This Space.Credits go to Google's team (Aman Govil) and the Google account (Carter Collins, James Young, Dean Rubinstein; cofounders Jan Jacobs & Leo Premutico) and the rest of the team at Johannes Leonardo.
AdWeek's Internet Dailies handed out during Internet Week; ads created by previous production company to fit current ad information.
Proposed icons created for Watch This Space's website landing images where images have been used accordingly: http://www.google.com/adwords/watchthisspace/
Mobile banneMobile banners created for the iPhone, Android, and Blackberry devices; apps shown are for presentation purposes only and may not reflect actual media placement of these ads.
Mobile banners created for the iPhone, iPad, Android, and Blackberry devices; apps shown are for presentation purposes only and may not reflect actual media placement of these ads.
Mobile banners created for the iPhone, iPad, Android, and Blackberry devices; apps shown are for presentation purposes only and may not reflect actual media placement of these ads.
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